Achieving Instant Access, Sharing and Archiving of Media by Integrating On-Prem and Cloud Services

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Media and Entertainment workflows have been under tremendous pressure to offer instant accessing, sharing and archiving of media. As organizations are pushed even further into the cloud, new workflows must support a hybrid cloud data management model that unifies and simplifies content access and storage across on-premises and cloud using a single global namespace, seamlessly and without disruption. Doing so integrates public cloud services into a workflow with easy digital data movement capability, allowing M & E organizations to leverage existing on-premises applications and native cloud services, regardless of where the data is physically stored.

Architecting Media Workflows with Distributed Multi-Cloud Data Management

The ideal media workflows are those that are cloud agnostic, easily moving content to and between cloud providers as well as on-premises storage to avoid vendor lock-in. Organizations require universal accessibility of content and an ability to put digital assets where they need to go for the most effective, agile and productive workflows.

Distributed multi-cloud data management tools that synchronize data across cloud(s) and existing on-premises storage can help limit content vulnerability to cybercrime and cut back on egress charges from recalling digital assets on public clouds. By directing all data using a central point of management, digital assets can be accessible from any location and secure for long-term preservation and disaster recovery.

In addition, modern M & E workflows should consider the integration of on-prem glacier* repositories which deliver substantial cost savings, data protection and infinite scalability. Organizations that integrate on-premises disk and ultra-cost-efficient tape with cloud services using lifecycle policies that determine where objects are stored and the length of time they are stored, will find that their workflows are more responsive, competitive and cost effective. In fact, an on-prem glacier tier on disk can provide cold storage that can be accessed in seconds instead of hours.

Spectra Vail Wins NAB Product of The Year for Cloud Computing and TVBEurope Best of Show at IBC

Ultimately, modern M & E workflows should include the ability to integrate and manage any combination of on-premises and cloud services with unlimited capacity, throughput, object count, user count and site count to deliver the flexibility, speed, and protection necessary to create, share, deliver and monetize content in today’s competitive broadcast and production landscape.

Spectra Vail® is a breakthrough, award-winning cloud data management software solution. Vail unifies digital assets across multiple clouds and sites, allowing organizations to leverage on-prem applications and native cloud services, no matter where content created or stored. This year, the software won the prestigious 2022 NAB Show Product of the Year Award in the Cloud Computing & Storage category and was named Best of Show at IBC2022 by TVB Europe, the leading media outlet serving traditional broadcast media. Learn more about Spectra Vail here.

*Glacier is a registered trademark of Amazon® Technologies, Inc.