Sherri Leopard

As founder and CEO of a boutique consultancy, Sherri has spent more than thirty years as a strategic partner to CEOs, senior marketing leaders, and sales leaders primarily in the technology and telecommunications sectors. Her firm’s blue chip client list included IBM, SAP, Siemens, Motorola, Level 3, and Intrado. In 2006, after 22 successful years, Sherri sold her company to WPP and the firm became part of Ogilvy & Mather.

Upon honorably concluding her earn-out in February of 2014, Sherri retired. That short-lived experiment lasted 10 weeks, the highlights of which include breaking her wrist while skiing in the back bowls of Vail, a short trek in Nepal, and being recognized as BMA Colorado’s B2B Marketer of the Year.

Always up for a new challenge, Sherri joined SYPartners, a strategic brand and culture consultancy, as Senior Advisor and Entrepreneur in Residence in September of 2015.

Sherri serves on the Board of Directors of privately held Spectra Logic Corporation, the market leader in deep storage solutions.

She co-chaired the Innovation Committee for the Board of Advisors of the Leeds School of Business at the University of Colorado – helping to increase the focus on Big Data and Analytics in the Leeds curriculum. She also co-chaired the Leeds School’s Board Committee on Diversity and Inclusion.

In 2017, she was inducted into the Association of National Advertisers, B2B Marketing Hall of Fame.


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