SPECTRA BLOG


Despite Hurricane Sandy, HD World 2012 Show Weathers the Storm

Hurricane Sandy wreaked havoc on much of the Northeast including parts of New York City where the HD World Show was held this week.  Despite a few hiccups, the show went on as planned and turned out to be a good opportunity for us to talk with customers, partners and prospects about our data storage solutions for the M&E market.

Here are some of my observations from the show floor:

  • The convention center recovered nicely after having flooding as high as 3 feet in places. All water drained and dehumidified and there were minimal signs of damage.
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    DCIG Interview with Spectra Logic CEO Nathan Thompson Part V

    Tape Libraries as a File Level Storage Device is Coming

    This interview series was originally published on the DCIG website at www.dcig.com.

    The tape pendulum is swinging back to the middle with more and more people coming to recognize that tape is more than alive; it has a bright future in front of it. However what people may fail to recognize is the many innovations going on right now in tape that are primed to be announced in just the next few years. In this fifth and final blog entry in my interview series with Spectra Logic’s CEO Nathan Thompson, he pulls back the veil a bit and provides some insight into what we should expect tape libraries to deliver in the next few years. Read More


    Federal Update: Doing More with Less

    Federal Update: Doing More with Less

    By Mark Weis

    Federal agency data is growing at the same exponential rates seen in the commercial sector, and both sectors are experiencing similar challenges and opportunities when it comes to data storage. However, many governmental organizations have additional needs for security, reliability and availability to protect their sensitive and essential information.

    Often times in election years, federal government agencies will hold off on large IT spending until after the election to see who wins and how that will impact the priorities of the government moving forward. Read More


    DCIG Interview with Spectra Logic CEO Nathan Thompson Part IV

    Tape Strengthens Its Position in Backup as the Pendulum Centers

    This interview series was originally published on the DCIG website at www.dcig.com.

    Despite some claims to the contrary, the primary use case for tape remains in the context of backup. It is HOW tape is being used in the backup process that is changing. As it does, it is putting tape in a better position to solve certain data protection concerns that disk and even new flash media drives can never solve. In part IV of my interview series with Spectra Logic's CEO Nathan Thompson, he discusses why tape will remain an integral part of backup processes for a long time to come.

    Jerome: So why is using tape as a media for backup still likely to survive long term? Read More


    DCIG Interview with Spectra Logic CEO Nathan Thompson Part III

    Tape Libraries Just Keep Getting Better with Age

    This interview series was originally published on the DCIG website at www.dcig.com.

    In today's information age our focus always tends to be on the here and now and how quickly we can access information that was made sometimes just seconds ago. But in terms of the total amount of data in the digital universe, that is just the tip of the iceberg with possibly as much as 90% of today's data existing as archival data. Ensuring the integrity of that data and making sure it is stored cost effectively for decades is the responsibility of today's new generation of tape libraries. In part 3 of my interview series with Spectra Logic's CEO Nathan Thompson, we discuss how tape libraries have continued to mature to meet today's new business demands for retaining archival data for even longer periods of time. Read More


    DCIG Interview with Spectra Logic CEO Nathan Thompson Part II

    This interview series was originally published on the DCIG website at www.dcig.com.

    80% of the World's Data Resides on Tape

    Despite the marketing buzz about the demise of tape, one almost indisputable fact remains: up to 80% of the world's data resides on tape. Statistics like that helped to convince Spectra Logic that there was a bright light at the end of the tape tunnel and prompted it to double down on tape products. In this second part of my interview with Spectra Logic's CEO, we discuss what Spectra Logic saw—that others did not—that led it to focus more heavily on tape as opposed to disk.

    Jerome: In the first part of our interview series, we talked about the factors that influenced Spectra to initially offer tape. But in light of what has happened over the last decade and those who forecasted that "tape was dead," what factors influenced you to stay the course with tape? Read More


    DCIG Interview with Spectra Logic CEO Nathan Thompson Part 1

    This interview series was originally published on the DCIG website at www.dcig.com.

    One of the most engaging and friendly CEOs one can hope to meet in the technology industry is none other than Spectra Logic's CEO Nathan Thompson who came from very humble beginnings and has worked hard to build Spectra Logic to what it is today – the leading manufacturer of tape libraries. However, how Spectra Logic came to assume this position is an interesting story in and of itself. Today, in the first part of this interview series with Nathan, he sheds some light on how Spectra Logic became so tape centric and even today views tape as an underserved market. Read More


    IBC Show 2012: Observations from the Show Floor

    Once again, I had the pleasure of attending one of the media and entertainment industry's largest international trade shows, IBC 2012, earlier this month. Overall it was a great show with attendance pretty much in line with last year in terms of the number of attendees and the amount of traffic on the show floor.

    Spectra Logic had the highest number of leads generated this year at IBC for a number of reasons. First, we have very strong partnerships with other companies in the industry. We also launched a special campaign prior to the show and were in a better location with our booth being on the main hallway. In addition, Spectra Logic has continued to gain respect due to our attention to the needs of the industry and our focus on customer relationships and loyalty. Read More


    Economics of Tape Indicate Warm Waters for Glacier

    Economics of Tape Indicate Warm Waters for Glacier: Why pay 10x more to Control the Data Growth Tsunami?

    I'm excited to hear about Amazon's new archive service, Glacier. I am sure some of my own data will end up in Glacier some day. With the tsunami of data growth, everybody needs data storage options.

    The part of Amazon's announcement that missed the mark is their claim that Glacier is the death of tape.  I think Glacier will be successful – but I don't see that its success (or I guess possible failure) has much to do with the tape market. Glacier is clearly designed for smaller data sets and to be a very deep, very cold archive. Tape's largest growth market is for large data sets and in active archive where data is indexed and accessed frequently. Read More


    Spectra 3.0 – Rising above the Q’s and O’s

    by Brian Grainger, Senior VP Worldwide Sales

    After 12 years at Spectra Logic, and the last four running worldwide sales, I've learned that it can take an entire team of people and countless hours to select the theme for our annual worldwide sales kickoff. (Fiscal year 2013 kickoff was recently held the week of July 8th at our headquarters in Boulder, Colorado.) This year, I knew exactly what the theme should be but I had trouble pinpointing a catchy name to summarize it. At dinner in May, "Spectra 3.0" was suggested, and the title of my theme cemented.

    The goal of a yearly theme is to illustrate our business units' alignment with our associates, then take that message to the market. However, the theme must have substance—otherwise it may be perceived as rhetoric crafted to please shareholders, venture capitalists, and even customers (a Q and O move). Read More