The Spectra Logic Channel Program boasts over 800 worldwide channel partners. Spectra’s attention to these partnerships and dedicated business relationships have helped drive the success of its solutions in markets across the globe. The company’s channel activities, strategy and growth have been recognized for their excellence by prestigious industry awards multiple years in a row.
Spectra Logic understands the channel’s essential role in helping customers build modern data storage infrastructures and Spectra continues to forge new strategic relations that expand its technology partnerships, distribution and value added reseller (VAR) opportunities worldwide.
In July, Spectra expanded its U.S. presence, announcing a new distribution partner, PAC Data. The agreement with PAC Data makes Spectra Logic’s solutions more widely available to resellers throughout the country, growing the company’s target enterprise-level reseller base. The announcement was followed in August by news of a strategic relationship in South America with CIS Group Corporation. With a primary focus on the broadcast and entertainment markets, CIS was designated the sole supplier of Spectra’s award-winning solutions in Brazil. In bringing the Spectra solutions set to the Brazilian market, the partnership provides broadcast & IT professionals with systems to help streamline their complex media and entertainment (M & E) workflows. The solution set was recently made even more robust due to Spectra’s thriving technology partner ecosystem. A newly certified joint solution with Glookast was made public in September to provide M & E users with efficient management of content and dynamic workflows from ingest to archive. The client integration with Spectra’s BlackPearl Converged Storage System offers scalable, affordable, streamlined asset management for joint customers.
With storage technology at the forefront of the industry, Spectra has the vision, portfolio and programs to support sales initiatives and build alliances in the channel that boost solution performance and reduce risks to data centers. Learn more about our partners today at https://spectralogic.com.